In the world of social media, it is really easy to get in our own heads, compare ourselves to others and wonder why anyone would choose us over our competitors. Every time I come across this I’m always led back to the same piece of advice: people decide to work with YOU because of YOU.
AI is everywhere and ChatGPT is all the rage right now. Every time I turn around someone is asking me what I think of it, how I am using it and if I think it will take over my job. So, I will be the first to admit it, it can feel a bit overwhelming. But it doesn’t have to be.
Here are my answers to these burning questions AND a few ways you can use ChatGPT to maximize your social media and take your business to the next level.
Read MoreWhen I was on the floor playing with my kids, I was thinking of my work to-do list. When I was working, I was missing my baby. My mind was a constant hamster wheel. I realized this wasn't serving anyone. And I started to be more intentional about being present.
Read MoreOver the past year, my business has expanded and so have my services. My aim is to help you streamline your social media strategy so that you can showcase your business and share your story more effectively. Here are six ways I assist business owners.
Read MoreAs a Social Media Strategist, you might be surprised to hear that I constantly lose my phone. And not by accident either! I intentionally lose my phone, especially when I’m not working so that I can stay present in the moment.
Read MoreIf you’re a business owner who has attempted social media before, you know that it requires a lot of moving parts. From creating graphics to filming videos to writing captions and scheduling content, there are a lot of elements that can be overwhelming for business owners.
Read More“Social media is a waste of time” is the number one complaint I hear from business owners when it comes to social media and therefore the biggest barrier to success. Social media can require a lot of time - if you don’t have a plan in place. And if you feel like you’re not getting anything back for your efforts, then it certainly feels like (and in fact is) not a good use of your time.
Here are the biggest reasons you’re spending too much time on social media.
Read MoreIt is easy to make excuses for all the reasons you aren’t showing up on social media. (Have you heard me say that social media is mostly mindset?!) A lot of times, I find that business owners are letting things that don’t really matter hold them back from posting on social media. They are getting in their own way and procrastinating when it comes to social media because they think they don’t have what they need to get started.
Read MoreWhen most business owners decide to get on social media, they expect to be able to start posting right away. They sit down in front of their computer and try to come up with an idea to post in a few minutes. This is where most business owners go wrong when it comes to social media.
Read MoreBefore I help business owners dive into being active on social media with their simple strategy, there are a few things we work through together. These steps help create a framework for how you can grow your business on social media and find joy in the process.
Read MoreTo help you avoid getting stuck in decision fatigue, I’ve created three ways you can simplify social media today. These tips will set you up for success in beginning to master your business’ social media presence.
Read MoreHow many times have you heard that you have to constantly be on social to be successful?
There is a difference between constant and consistent. You can be consistent on social media, without being on it constantly.
The good news is that it is 100% possible to not be on your phone 24/7 and still be successful at social media!
Read MoreFor business owners, getting caught up in the nitty gritty of everything it takes to operate successfully becomes difficult. Trust me, as a business owner, I know!
Although it might feel like a burden to you as a business owner when you’re first starting, with a simple plan, your social media can be used as a force for your business.
Read MoreI interact with a lot of business owners who have great collateral, websites, presentations, and resources, but they don’t know how to take their content and translate those ideas to social posts.
There are a lot of reasons why some business owners might not be posting on social media, but I’ve noticed a clear trend in what prevents them from using social media as a tool to share and grow their business.
Read MoreWhether you’re looking to spend less time on social media, have more fun, or just get more out of your social accounts, I have some tangible steps you can take towards your resolutions.
Read MoreWe’re living in a crazy, unprecedented time. With so much uncertainty surrounding us, our social media strategies feel uncertain as well. While some people are hesitant to jump on social media right now, I’d argue that it is more important than ever. Here are the questions I’ve been frequently getting asked about social media during the pandemic - and my tips for best practices.
Read MoreFacebook Messenger is a free and easy tool to put to use grow your business and nurture new leads.. Here are 4 of my favorite ways to put it to work for you!
Read MoreAre you letting the fear of a negative Facebook comment or review hold you back from using social media for your business? The truth is that while this is one of the biggest social media fears out there - it shouldn't be! Here is how to avoid and respond to a negative comment or review on Facebook.
Read MoreAs a digital consultant I love social media, but I do need to unplug from time to time. There are so many benefits to unplugging from social media, and although it may seem difficult, it’s not impossible! I’ve found some ways to make unplugging easier and they have really improved my daily life.
Read MoreWhether you are brand new to Instagram or you’ve been using the channel for a while, I’ve got some tips to help you take your posts to the next level. Check out these 4 tips to help you create the perfect Instagram post!
Read More